karen_w_newton (karen_w_newton) wrote,
karen_w_newton
karen_w_newton

Smart book about dumb money

Today's Washington Post had an interesting article about a recent “publishing experiment.” Nonfiction author Daniel Gross relates how he published about the current financial crisis very quickly by publishing (not self-publishing) as an ebook. After a few months of decent sales, his publisher Free Press, an imprint of Simon & Schuster, decided to go ahead and publish a paperback version.

What's new about this deal is that the ebook came first instead of being an afterthought. The book is short— about 30,000 words— and print nonfiction books are usually much longer. But in an ebook, length is less of an issue, and in addition, the format offered greater speed and less cost to the publisher, which translates to lower risk.

Gross' book, Dumb Money: How Our Greatest Financial Minds Bankrupted the Nation is still available on Kindle and Sony as well as being a trade paperback and an audiobook. Interestingly, there is another Kindle book from 2000 with a similar title: Dumb Money: Adventures of a Day Trader. The nine years between the books suggests maybe someone could have anticipated the current situation.









free hit counter


Tags: e-books, ebooks, publishing
Subscribe

  • What makes a story popular?

    I have noticed from time to time that people will post about how badly written a best-seller is. This is particularly true for the Twilight series,…

  • The Primeval Conundrum

    If you have been to a convention lately in which Connie Willis was a speaker, you will have heard about Primeval. The show is a British science…

  • Historical Fantasy: Song of the Nile by Stephanie Dray

    Stephanie Dray, a friend and fellow writer from the Writers Group From Hell recently released a lovely (in the literal as well as figurative sense;…

  • Post a new comment

    Error

    Anonymous comments are disabled in this journal

    default userpic
  • 0 comments