I noticed on GalleyCat today, an interview with by Yen Chiong , Assistant Director of Publicity at Viking and Penguin, and author of The Book Publicity Blog. The interviewer asked her about social networking sites, and she backed FaceBook as the likely winner for the near future.

Most of the posts seem to be about how to use technology effectively in getting the word out about specific books. It looks like a useful blog for anyone who needs to keep up with the latest trends in publicizing books. Most of the posts are short—just like this one!